About Star Stable Entertainment
Once upon a time in 2011, the founders of Star Stable Entertainment had a vision. They wanted to create a game that could make a difference. Although half of gamers are girls and women, they were under-represented in the gaming industry, both as characters and creators. We dreamed of an epic online world where tween and teen girls could share an amazing experience. And we wanted to challenge how things were done in a male-dominated industry. Fast forward to today, and our dream has come true tenfold - Star Stable Online stands as one of the most popular MMORPGs globally! At our HQ on Södermalm, our 150 employees are thrilled to continue to welcome players to the island of Jorvik, with its breathtaking scenery, beautiful horses, and magical quests. It’s wonderful to see that our dream resonates with so many players around the world, and we can’t wait to share more stories and experiences with them!

The position
We are currently looking for a Social Media, PR & Communications Director to join and lead our Social Media & Communications team. This person will own and elevate Star Stable’s social media, PR and communications into a cohesive storytelling and reputation engine that builds trust, improves player sentiment, amplifies community creativity, and drives sustainable organic growth.

What you’ll do

• Set vision, strategy and priorities for Social, PR and Communications

• Shape and protect the brand in the outside world, ensuring a clear, consistent and compelling presence across Social, PR and Communications

• Lead and develop the Social & Community team

• Drive community‑led campaigns (UGC, referrals, collaborative creation)

• Oversee PR planning & execution, announcements and media relations

• Manage public sentiment and reputational risk

• Work cross-functionally and align closely with Product, Game, Legal and the extended Marketing team

• Define success metrics for sentiment, engagement and organic reach

• Turn community passion into stories, events, and PR moments that people want to share and talk about beyond our own community.
  

We think you have

• 10+ Senior leadership experience in Social, PR or Communications

• Experience leading teams

• Experience in gaming, entertainment or youth‑focused brands

• Experience working with highly engaged online communities

• Full professional proficiency in English (written and verbal)

It’s a plus if you have

• Experience managing public sentiment and reputational risk

• Background in PR, journalism or brand communications

• Relevant degree or equivalent experience in Communications, Marketing or Media

Perks for joining us?

• A pretty sweet mission. We are developing the world's best horse-riding game for girls and we take that vision very seriously. We strive to hit that mark every single day.

• 30 vacation days (+ 3 additional squeeze days).

• A pension and insurance plan that mimics ITP1 and a parental pay top-up @90%.

• Health allowance at 5000 SEK per year.

• Hybrid working model - combine WFH and being together with the team at our new office located right amidst Södermalm GameDev cluster (Magnus Ladulåsgatan 65)

• Fitness discount of 18% at SATS gym + company workout classes.

• A dog friendly office! Bring your furry friend to work!

Are you ready to be a chapter on this magical journey? Apply now! We can’t wait to hear your story!